About Us

Two people lying on a rug outdoors with camping gear in the background

Rural Outfitters

Rural Outfitters embodies a love for the outdoors, a feeling I hope stays with you wherever you go.

Through the places we explore and the stories we share, I hope you feel a deeper sense of connection to the great outdoors. We capture moments spent outside, carving memories of trails, campfires, long drives, and peaceful mornings into simple designs that you can carry with you.

We hope these stories remind you of the beauty of exploring nature and truly living.

The Beginning

My name is Ben. I am the first piece of the Rural Outfitters puzzle, but certainly not the last.

This began as a personal endeavor, a way for me to capture the feeling of being outdoors when everything else in life felt overwhelming.

Over time, it evolved as others began to see themselves in it. We are all on a similar journey, pursuing the same sense of freedom.

The Process

Every design begins with a real experience—such as a memorable hike, a night spent around the campfire, or a special place that felt like home.

We take our time and work intentionally. Nothing is rushed; we don’t create products to keep up with trends. Our designs are made in small runs with trusted partners who help bring our ideas to life in a responsible way.

We believe it's more important to create something meaningful than to produce something quickly. In a world that increasingly embraces trends and mass production, we will always choose this thoughtful approach.

Two people sitting in chairs outdoors, one wearing a 'Survival Mode' shirt and the other a 'Let's Go Camping' shirt, holding mugs.

Sharing Stories

When I started Rural Outfitters, I didn’t plan on building a brand — I just wanted to create something honest.

Now, I get to share these stories with people who understand that the best moments often happen outside of plans. Stories of long roads, missed turns, unexpected views, and the people you meet along the way.

What’s been your story?

If you feel like sharing it, I’d love to hear it.

Contact Us
hand grips a gardening trowel and digs it into the earth

Giving Back to the Wild

The outdoors has provided me with so much—perspective, calm, and clarity.

That's why giving back to the wild places that inspire this brand is an essential part of the journey.

Our Commitment
mountains and crystal clear water

Where It Began

Rural Outfitters was founded out of a passion for open spaces and the joy of spending time outdoors.

We ship worldwide, but each piece is inspired by the places that draw us away from screens and back into nature. For us, home isn’t just one location; it’s wherever the trail takes us.

RV on a winding mountain road with a scenic sunset.

Looking Forward

Our designs invite you to join us on a journey. They showcase the beauty of getting lost, slowing down, and discovering something genuine in the world.

This is just the beginning.

There are more places to explore, more stories to share, and more experiences to embrace. I hope you'll come along with us, as your company will surely be appreciated.

— Rural Outfitters

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